Anupama Sajeet

1 day ago

We will be brave and fun in our upcoming campaigns: ...

Amid the festive marketing blitz, the Ikea India country marketing manager sheds light on how the Swedish brand is testing Indian waters and finding ways to mix the ‘Swedishness’ and ‘Ikeaness’ together with ‘Indianess’, and more

Sep 22, 2023

The CMO's MO: Damyant Khanoria on 'risk-taking' and ...

Oppo India's chief marketing officer gets candid on speaking five languages, his three focus areas for Oppo, and following the brand's mantra of 'doing the right things and doing things right'.

Aug 9, 2023

Younger consumers are expecting brands to play a ...

In a chat with Campaign India, Maybelline New York & NYX professional makeup's GM, shares insights on how tech is changing the beauty game, what younger consumers expect from brands, and more.