Is the impending expansion of generative AI a threat to creativity or could it actually serve to drive up standards while also freeing up human creatives to apply their imaginative thinking to broader business problems?
McCann Worldgroup’s global CCO believes adland can rediscover its mojo by embracing new things – including AI.
The move does not impact regional relationships.
ITVX and Sky Glass ran campaigns on Deliveroo Media and Ecommerce.
NCA already works on some Vodafone global business. Ogilvy previously handled most of this, along with UK consumer work.
The film stars 11 players, as well as Brandi Chastain.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins