Lisa Lacy

Oct 13, 2023

Can historically biased AI eventually help correct ...

Some agencies are starting to experiment with AI in DE&I—but the road ahead is filled with challenges.

Oct 12, 2023

Is the rise of the influencer over or just ...

Do marketers increasingly value influencers, and in what sectors will their usage thrive? Campaign's Q4 Global Forecast examines the influencer marketing landscape in Asia-Pacific, the UK, and the US.

Aug 15, 2023

Inside the risky, expensive and slow process of ...

From CPG to tech companies, change is inevitable—but delicate.

Aug 4, 2023

Amazon revenue up 11% in Q2, buoyed once again by ...

The platform also highlighted improvements in delivery speed and investments in generative AI.

Jun 28, 2023

Why Amazon’s retail platform positions it to ...

The e-commerce giant is reportedly building an ad-supported tier for Prime Video — and its massive trove of sales data will help sweeten the buy for brands.

Jun 5, 2023

Only a few brands are synonymous with entire ...

Brand survival over time hinges on evolution and connection.