Matthew Keegan

23 hours ago

Ignored no more: How the Shift 20 initiative is ...

The initiative launched in Australia aims to shift perceptions of disabled people away from being objects of pity or inspiration, and instead as ordinary people doing ordinary things – eating breakfast, going to work and wearing undies.

1 day ago

Omnicom Q3 organic revenue grows 3.3%

With solid growth in advertising and media, precision marketing, and healthcare, the company remains in line with full-year expectations.

3 days ago

DBS and Citibank banking services outage angers ...

DBS suffers brand damage after repeated online service failures due to data center issue.

Oct 12, 2023

Is the rise of the influencer over or just ...

Do marketers increasingly value influencers, and in what sectors will their usage thrive? Campaign's Q4 Global Forecast examines the influencer marketing landscape in Asia-Pacific, the UK, and the US.

Oct 9, 2023

Six things performance marketers need to know about ...

South Korea offers one of the biggest and most digitally engaged audiences in the world, with a huge gaming, influencer marketing and e-commerce audience keen to swap engaging experiences for their data—provided brands are transparent about its use.

Oct 6, 2023

How advertisers are funding record amounts of ...

The spread of unreliable AI-generated news websites are unintentionally being funded by some of the world's biggest brands through their programmatic ad buys. Campaign explores.