AI is the prime battleground where Google needs to focus its energies if it’s to stay the literal byword for the internet in the future.
Right on par with Wall Street estimates, the streaming giant also garnered nearly 9 million new paid subscribers. However the generation of ad revenues continues to be a challenge.
A World Mental Health Day regional campaign roundup from brands across Asia, such as Colgate, HPB, Black Dog Institute and Lululemon.
Dal Singh Gill, Amin Lakhani, Sumeli Chatterjee and Sidharth Singh discussed AI’s revolution and its impact on creativity in advertising
Is the impending expansion of generative AI a threat to creativity or could it actually serve to drive up standards while also freeing up human creatives to apply their imaginative thinking to broader business problems?
Follow along for the highlights from each session blogged live by the Campaign’s editorial team from The Westin in Singapore.
The initial phase-out in early next year means the time is now to prepare for the death of the cookie, as all website owners will soon meet an increased portion of Chrome users with third-party cookies disabled and be forced to respond.
Jakob Angele, who departs Foodpanda after nine years at the company will be replaced by John Fang, who was most recently their chief international officer.
From workforce attrition to misinformation and the risks of artificial intelligence, industry leaders and activists discuss the hard topics that ought to be addressed at ad conferences amid hype about new technologies.
It might be frightening to embrace the new evolution of technological and AI innovation hitting Adland's shores, but after 20 years in the industry, Iris' Bettina Feng shares why every challenge also comes with an opportunity.
In an exclusive with Campaign, adtech veteran Brian O'Kelley shares his journey from AppNexus to Scope3, insights from his past, and how he wants to help advertisers create sustainable yet pragmatic advertising.
Some agencies are starting to experiment with AI in DE&I—but the road ahead is filled with challenges.
Over 63% of senior staff at DentsuHer are women who will represent areas including creative, media, and customer experience marketing.
Valtech has hired Ralf Zink as the chief operating officer for Asia-Pacific, Middle East, and North Africa (APMENA) and Shannon Dix as the managing director for South East Asia (SEA) & China to leverage the region's digital momentum.
In an exclusive interview, Ruder Finn CEO Kathy Bloomgarden shares her thoughts on communications' rightful place at the C-suite table in a post-pandemic world, and why it can lead with AI applications.
Global companies are suspending operations in Israel and asking employees to work from home as they express support for teams in the region and Jewish colleagues around the globe. The complexity of the situation leaves business leaders and marketers again walking a geopolitical tightrope.
Seven lessons learned from judging the region’s best long and short video ads for the YouTube Works SEA Awards unveiling in Jakarta this week.
The Google-owned video-sharing platform has been crowned the most popular free video service from Baby Boomers to Gen Z.
Faced with dwindling market shares and an over-saturation of foreign imagery making up their key brand campaigns, Kazakhstan's oldest telco provider revamps their brand persona by using AI to tap into the look, feel and desires of their national consumers.
AI is accelerating expectations around technology and efficiency. But overcoming AI intimidation with experiments and fun are crucial first steps in adopting it.
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